“Fragmentum want to be famous so bad. By the beard of Johan Hegg, they want to be famous so bad. On top of their own homepage with the hip and cool .zone domain, the promo package includes a list of no less than 9 social media and related pages, including Facebook, Instagram, YouTube, Twitter, Bandcamp, Bandsintown, Spotify, Soundcloud and Apple freaking Music. The package also has the very stylish modern (and generic) band logo in 4 different formats and no less than 11 pictures of the 3 man band (5 of the band, 2 of each band member individually. The promo text, which is so masturbatory it may as well have been handwritten in man-brine, speaks of “a well known Belgian diverging metal band,” trying to squeeze the formation into the genesis of a new subgenre, whatever the hell ‘diverging metal’ is supposed to be. So the trio has everything it needs for its break into metal stardom, right?” Vexed and perplexed.
